STRATEGIC INTELLECTUAL PROPERTY COUNSEL

Intellectual Property should move your business forward.

From developing and protecting global portfolios to negotiating high-value transactions and resolving complex disputes, Minx Law helps clients turn ideas, brands and creative assets into lasting business value.

THE MINX LAW APPROACH

Protection is only the beginning.

The strongest intellectual property strategies anticipate where a business is going next. Our attorneys combine legal depth with a clear understanding of how brands grow, creative work is commercialized and opportunities evolve.

We counsel founders, executives, investors and established companies at critical moments, helping them protect what they have built while creating room for what comes next.

WHAT WE DO

Minx Law Expertise

Integrated counsel across the full lifecycle of intellectual property assets, grounded in practical business judgment.

01

Brand Strategy & Portfolio Development

We help clients select, clear and protect the names, marks and creative assets that define their businesses, then build portfolios designed to support long-term growth.

Trademark selection & clearance

U.S. & international prosecution

Global filing strategies

Trade dress protection

Brand architecture & naming strategy

Copyright registration & counseling

Portfolio development & management

Ongoing strategic IP counseling

02

Protection & Enforcement

When intellectual property is threatened, we develop business-minded enforcement strategies designed to preserve brand equity, stop infringement and resolve disputes efficiently.

Trademark & copyright enforcement

Federal & state court litigation

Cross-border disputes

Cybersquatting & UDRP proceedings

TTAB proceedings

Foreign opposition & cancellation

Anti-counterfeiting programs

DMCA & social media takedowns

03

Licensing & IP Transactions

We structure and negotiate agreements that protect ownership, strengthen commercial relationships and turn intellectual property into meaningful business opportunities.

Trademark & copyright licensing

Influencer & ambassador agreements

IP acquisitions & sales

IP due diligence

Brand collaborations & partnerships

Co-branding & coexistence agreements

Mergers, investments & divestitures

Assignments & ownership transfers

04

Digital Identity & NIL

Names, faces, voices and personas can now be copied, manipulated and commercialized at unprecedented speed.

Brand & trademark protection

Name, image & likeness rights

Licensing, endorsements & sponsorships

AI & digital replicas

Merchandise & content rights

Estate & legacy protection

Online monitoring & enforcement

Identity rights disputes & litigation

05

Emerging Issues & Digital Culture

We help clients navigate rapidly evolving questions involving artificial intelligence, digital content, online platforms and new models of creative ownership.

Artificial intelligence & IP

Online brand protection

Software & technology agreements

Advertising & promotional rights

Digital media & content rights

Platform enforcement strategies

Influencer & creator relationships

New technology risk counseling

EXPERT-DRIVEN IP COUNSEL

Proven IP across industries.

Intellectual property challenges look different across industries. Our attorneys understand the commercial pressures, creative processes and growth opportunities shaping the businesses we serve.

Technology & SaaS

Counsel for companies developing platforms, digital products, AI-enabled tools, software-adjacent services, and evolving technologies.

Entertainment & Media

Strategic guidance for studios, production companies, creators, talent, media businesses, and brands operating in culture-driven spaces.

Consumer Brands & Retail

Support for companies building distinctive brands, products, packaging, campaigns, licensing programs, and customer loyalty.

Startups & Emerging Brands

Foundational IP strategy for venture-backed businesses, founders, and teams preparing for growth, funding, launch, or expansion.

Private Equity & Investors

IP diligence and transaction support for investors, portfolio companies, acquisitions, and businesses entering their next chapter.

SELECT CLIENTS

Trusted by culture-shaping companies, creators and investors.

MIRAMAX

RED HOT CHILI PEPPERS

LOWERCARBON CAPITAL

101 STUDIOS

DONUT MEDIA

TEQUILA KOMOS

DWELL

Human Ventures

The Team

Specialists by design.

Senior-level counsel, direct access and decades of combined experience shaping global IP portfolios for sophisticated creative businesses.

Charlene Minx

FOUNDER & PRINCIPAL

Andrea Cristiani

ip attorney

Christina Liu

ip attorney

Kathryn Marshall

ip attorney

GLOBAL RECOGNITION

Recognized for excellence in Intellectual Property.

Ranked in the 2026 Chambers Spotlight Guide for Intellectual Property in Los Angeles, recognizing the firm’s work across media, entertainment, transactions, TTAB proceedings and trademark prosecution.

IDEAS & INTELLIGENCE

Shaping the future of IP.

START THE CONVERSATION

Tell us about your business.
We’ll be in touch.

Submitting this form does not create an attorney-client relationship.

START A CONVERSATION

Your intellectual property should work as hard as you do.

TELL US WHAT YOU’RE BUILDING