Why Early Brand Clearance Matters: The Instagram Username Landgrab Is Back
Over the past several months, brands, creators, and agencies have seen a noticeable increase in Instagram account impersonations and username squatting. What feels sudden is not accidental. Platforms have quietly updated their impersonation, inactivity, and enforcement policies, creating new opportunities for third parties to claim usernames that brands never formally secured. The result is a […]
The Surge in Counterfeit Luxury Goods Online: What New Enforcement Tools Mean for Brands in 2026
Over the past few years, the market for fake luxury products has grown at a pace never before seen. A worldwide audience now has access to counterfeit goods due to new digital sales channels, improved production techniques, and more advanced marketing strategies. These days, luxury businesses are more vulnerable to risks that impact not just […]
Foreign Legal Updates: EU Tightens Rules on Online Marketplace Liability
In late 2025, enforcement activity under the European Union’s Digital Services Act (DSA) has been heating up, signaling a stronger regulatory environment for online marketplaces and platforms operating in the European Union. Recent high-profile actions and transparency requirements underscore a shift from passive intermediary roles toward active accountability for content, sellers, and product listings. For […]
2026 IP Outlook: The Biggest Brand and Trademark Trends Every Company Should Prepare For
Even the most seasoned in-house legal teams find it difficult to keep up with the rapid changes in the intellectual property world. Brand protection has become more complex and crucial as technology advances and international marketplaces expand. Companies must adopt a forward-looking strategy because the upcoming year will bring a mix of well-known threats and […]
How To Evaluate Taking Enforcement Action When There Is Blowback Potential
Sending a cease and desist letter and waiting for compliance is no longer enough to enforce trademarks for consumer-facing brands. Although public opinion now has a similar impact on enforcement decisions, legal analysis is still important. In just a few hours, a letter can be screen-captured, shared on social media, and transformed into a story. […]
The Getty Ruling: What Every Brand Should Know About AI and Trademark Risk
The long awaited decision in Getty Images v Stability AI has arrived, and while it did not settle the larger copyright issues dominating public attention, it delivered a significant and instructive outcome on trademark infringement. For rights owners, brand counsel, and AI developers, this ruling offers early guidance on how courts may apply trademark law […]
Why Personalized Intellectual Property Counsel Is Critical in an Innovation Driven Economy
The accelerating pace of innovation has created unprecedented opportunities for creators and companies, but it has also introduced new legal risks, competitive pressures, and strategic complexities. Intellectual property sits at the center of this landscape, shaping how businesses protect their inventions, distinguish their brands, and secure long term value. Yet many organizations still rely on […]
From Idea to Icon: Why Strategic Intellectual Property Planning Determines Brand Longevity
In today’s global marketplace, where product lifecycles move faster, counterfeiters move smarter, and consumer attention spans grow shorter, intellectual property (IP) is no longer a “nice to have.” It is a foundational asset that shapes brand longevity, commercial value, and competitive position. Yet many creators, founders, and even established companies still treat IP as a […]
Client Alert: The Rise of Digital Drive-By Litigation—and How to Protect Your Brand Online
In recent years, a new form of litigation has emerged that targets businesses for technical or compliance issues in their digital operations. Known as “digital drive-by” or “click-by” lawsuits, these cases exploit the rapid pace of online innovation and the complexity of legal standards governing websites and mobile apps. They have become a growing concern […]
Foreign Legal Update: China’s Draft Foreign Trade Law Integrates IP Enforcement
China’s intellectual property enforcement has long been a focal point for global brands. As one of the world’s largest manufacturing and export hubs, the country’s treatment of IP issues affects international trade far beyond its borders. A recent development, the draft Foreign Trade Law, suggests a significant policy shift that could redefine how intellectual property […]
